"I love my viiiv! (and not wasting my life working out).

Hanging out on an island beach last week."

-Brian Murray, M.Ed. Director of Clinical Research, viiiv Fitness 53 years old

Two monkeys walk into a lab. They lift weights. They get really strong. How strong?

I've said it before and I'll keep saying it, because it's the truth: changes in your strength are all about changes in your nervous system, not changes in the size or strength of your muscle fibers.

Here's more proof:

A ...

Recently I asked Cecilia if she would be willing to go through another session. The thing is, it had been more than 1 year since her last visit. She agreed.

Before beginning neither one of us had any expectations. This was purely experimental. So she went all-out for 5 seconds at 4 stations.

In the interest of brevity i'll just focus ...

Let's face it, exercise sucks! That's why it gets ridiculed and ignored. This 1937 quote from Paul Terry says it all: "When I feel like ...

One is 43 years old, the other is 45. One is, let's just say, an "athlete." The other is gifted with elite athlete qualities. One looks "doughy," the other looks like he could play free safety in the NFL. One is still at the top of his game after 20 seasons, the other was dominant for 12.

I'm talking about Tom Brady and ...

Click to Listen:

Truth Not Trends Podcast Episode #81: viiiv Fitness - Motionless Strength Training with Brian Murray

The Truth Not Trends podcast - where we teach you how to maximize your strength as safely and efficiently as possible!

Each episode ...

Did you know you can train fast without any movement whatsoever?

I recently stumbled upon a 2019 review article published in Strength and Conditioning Journal titled: "Why Fast Velocity Resistance Training Should Be Prioritized for Elderly People". This small review of 56 studies compared the improvements in muscle ...

You can give it everything you've got for 5 or 10 seconds. Those are your options with the viiiv Pro.

However, we occasionally get questions about why there aren't more options for longer durations. 

Most often the people who ask this question have heard about something called Timed Static Contractions (TSC). This practice ...

The viiivPRO 90º Seat Angle. It's a subject that arises occasionally, so let me put your mind at ease.

I firmly believe ...

The short of it is: He likes the motionless style and simplicity of the viiivPRO. Despite owning a room full of exercise equipment, he hates working out. "I'm a musician, not an athlete," Roger said. He loves that he only needs a viiiv session once a week or even less. It's exactly what he wants.

Roger ...

Would you like to be younger next year? Of course you would. Who wouldn't?

You know you can do it with the viiivPRO.

Although chronological aging will continue no matter what we do, metabolically we can actually age in reverse. Yes, you can make your metabolic age go back in time as the candles on your birthday ...

For a long time now it has been assumed that the primary cause of the age-related decline in strength is the loss of muscle mass. Consequently, medications were developed to act on muscle to enhance muscle function and physical capacity. Unfortunately, all of them failed, and for a good reason.

It's not about muscle.

A ...